Tissot has been known for its Swiss quality, reliability, and signature innovators since 1853. The Tissot tradition has been sold in more than 160 countries. Tissot watches use special materials, advanced functionalities and meticulous design. Closely associated with the world of sports, Tissot is recognized as Official Timekeeper to various sports disciplines. Gruno’s Diamonds in Rockford and Madison is proud to offer an outstanding selection of these timepieces. Let us help you find the Tissot watch that will become your official timekeeper.