As one of the most respected diamond jewelry artisans in America, Allison-Kaufman has been sharing in life’s memorable moments since 1920. Gruno’s Diamonds is proud to offer their unique pieces at both their locations.

An Allison-Kaufman piece begins with the selection of the most brilliant diamonds or gemstones, which are then handcrafted into beautifully styled pieces. These designs offer everything from classic looks to contemporary elegance, while retaining the timeless styles that keep jewelry beautiful from generation to generation. To find the collection that works best for your special moments, visit us at Gruno’s Diamonds in Rockford or Gruno’s Diamonds in Madison.

Both stores have unique collections. Call your closest Gruno’s sales representative today in Rockford or Madison.

our locations

801 N. Perryville Rd, Rockford, IL 61107


7311 West Towne Way, Madison, WI 53719